EXPLORING KNOWLEDGE MANAGEMENT APPLICATION IN NORMAL AND CRISIS SITUATIONS: A CASE STUDY OF FARO WATER BOTTLING COMPANY IN JIMETA-YOLA, ADAMAWA STATE, NIGERIA

Abstract

The study explored knowledge management application in normal and crisis situations at Faro Water Bottling Company in Jimeta-Yola, Adamawa State, Nigeria. The objectives of the study includes to: examining knowledge management strategies for ease of doing business for goods and services during in normal and crisis situations in bottling company in JimetaYola, analyzed the usefulness of knowledge management in the company during normal and crisis times and assess knowledge management application during normal and crisis situations in bottling company in Jimeta- Yola. The study used quantitative method for data collection. The finding of the study revealed that knowledge management was used by the company to create goods and services during normal and crisis times. The study also established that knowledge management practice in the organization was a useful strategy for the creation of goods and services. It found that knowledge sharing platforms, crisis response protocols were utilized by the company during normal and crisis times. The study also found that the company incorporated knowledge management system needed for effective service provision and delivery as well as the achievement of company`s goals. The study concluded that knowledge management application strategies and processes could be adopted by the company to tackle both normal and crises times situation effectively. It recommended that the management of Faro Water and Bottling company Yola requires increased budget allocation, infopreneurship strategies to improve its funding of knowledge management system with a view to uplifting it for better performance in investment. The study also recommended that The management of Faro Water and Bottling Company Yola should endeavor to expand its growth through knowledge creation, sharing, transfer, storing, retrieval, used and reused in both normal and crises times.